Effective July 31st 2020, Salesforce will retire its Data Recovery paid feature as a service. Companies will no longer be able to rely on Salesforce to backup their data should they need to recover it at any point of time.
With that said, this whitepaper highlights the importance of having a third-party backup for Salesforce. Salesforce themselves have suggested their clients to opt for third-party solution to ensure they have business continuity. The white paper explains why organisations need to have a third-party backup and also points to consider when picking a third-party backup service provider.