The race is on! There is growing demand from organizations for data availability solutions that are inching ever closer to achieving the insurmountable task of providing zero downtime and zero data loss—igniting the so called “Race to Zero” amongst vendors in the data protection and recovery software market.
To prove their mettle and lend credibility to their SLA assurances, Veeam commissioned market research firm, IDC to conduct a worldwide survey to measure the results their customers from various industries had achieved after implementing Veeam and compare their experience against prior solutions.
The survey was broken into four business-oriented areas: SLA attainment and business outcomes, solution reliability, staff efficiency and infrastructure costs. Based on the results, Veeam performed very well in all four areas, with an overall increase in SLA attainment by 19.9%, downtime savings of 10.2 hours or $1 million annually, reduced recovery activity as well as reduced backup spending.
Also of note, over 80% of respondents felt Veeam’s features were better or much better than prior solutions they had used.
The idea of the race to zero is not only innovative and interesting but it highlights something very important in the data protection and recovery space. The real driver for this solution has moved towards minimising downtime and minimising data loss.
When backups used to run once every 24 hours, that translated to an acceptable data loss of one day, because if your system crashed 23 hours and 59 minutes after your last backup – you lost one day of data. This is referred to as recovery point, and the idea of a race to zero means a recovery point objective (RPO) of zero.
Likewise, we also refer to a recover time objective (RTO), essentially how quickly you can recover in the event of a system crash. Again, if you can have no down time ever you have reached a recovery time objective of zero.
The truth is that for many years it has been possible to achieve RPOs and RTOs of zero, however to do so has been hugely expensive. It requires more than just backup software. It requires "redundant everything" including secondary power sources, networks and even buildings.
However, when we think about the race to zero, what’s amazing is that companies like Veeam are getting really close, but are doing so for a fraction of the cost and resource of those bullet proof systems that cost many millions and have been the preserve of massive enterprise or mission critical systems.
Veeam may not have crossed the finish line but they are getting very close to finishing first in the race. What that means is that for many companies and organisations, Veeam gives them a level of assurance far greater than they could ever achieve before and far better than they may even have thought they needed, and this is done at a price point that even SMB companies can afford.